Is Dior Cheaper in Europe?

With the rise in popularity of Dior over the years, I’ve been getting endless amounts of questions from people asking me is Dior cheaper in Europe and if I can do a price breakdown of the pricing of Dior between the USA, Europe and Singapore. 

Is Dior Cheaper in Europe?
Diane at Dior in Paris, France (Europe) © PetiteinParis

The Short Answer is YES, Dior Is cheaper in Europe or Paris. With that being said, today I’m going to answer some of the messages I received, and breaking down the price difference and explaining in great detail why Dior is cheaper in Europe! 

As many of you know, I love analyzing the different prices of Luxury goods in different locations. I know it’s not feasible to fly halfway around the world to buy a handbag or luxury goods, but if you are already considering adding a luxury piece to your collection and you already plan to go on a trip to Europe, why not combine the two and have the savings help pay a little for your trip.

Why is Dior Cheaper in Europe?

Dior is Cheaper in Europe and here is why
Dior Tote Bag Styled in Milian © luxfashion

When I tell people Dior is cheaper in Europe they are so surprised and they always ask me why or how is Dior cheaper in Europe. 

For one, when you buy a Designer Brand that is made in Europe you don’t have to pay for the shipping costs, import tax, duty costs and sales tax that is all built into the price you see in your home country. 

The second reason main reason, which I get into more detail below, is you also qualify for the VAT Tax refund which means an extra 12% off the retail price for you… cha-ching. 

So when in doubt, the best rule of thumb to follow is if the company is made and headquartered in Europe, the brand will be cheaper in that country. For example, Dior is headquartered in Paris and therefore, is cheaper in Europe than any other country.

Price comparison of Dior in the USA vs Europe vs Singapore?

Lady Dior Bag Price difference
Lady Dior MyABC Price Comparison USA, Europe and Signapore

Now for my favorite part, breaking down the cost comparison between the USA, Europe and Singapore. In this comparison, I will go in depth calculating not only the price difference with the currency exchange, but calculating in sales tax and the VAT Refund amount. 

For this example, we will look at the Classic Lady Dior Bag Size Small, ABC Style, Color Black. Pricing as of Jan 2022.

We must add Sales Tax for NYC is 8.875% for the USA Pricing.

We will subtract VAT Tax Refund in Europe for Dior is 12% refund

Then I converted all the Currency to USD so we could compare equally.

Lady DiorUSAEuropeSingapore
ABC Style$53004100€S$7400
Tax NYC$5770
VAT refund 3608
Final Price$5770$4022$5461

As you can see from the table above and the chart, if you were going to purchase the Lady Dior bag, then you should definitely purchase the bag in Europe. By buying the Lady Dior bag in Europe you will save over $1000. That is an incredible savings!

The cheapest place to buy a Dior bag is in Europe, followed by Singapore and the most expensive place to buy a Dior bag is in NYC, US.

Well, maybe it is worth a special shopping trip to Paris if you were to buy the Lady Dior bag! Or Any Dior Bag for that matter. Shop Preloved Lady Dior Handbags online

How does the VAT Tax refund work in the EU?

White Dior Saddle bag price in Paris
White Dior Saddle Bag © DiorInternational

If you live in a country outside the EU, then you qualify for the VAT Tax refund on any purchase made over $100. Lucky for you, most things at Dior fall into this category. With that being said, the VAT Tax refund on luxury brands such as Dior is 12%. 

Meaning that you will receive a 12% refund after you purchase this bag and leave the EU. The VAT Tax is a special tax that Europeans pay for, but tourist don’t have to pay. This is a great initiative to entice people to shop in Europe. Shop Preloved Dior Bags

Is it hard to buy the Classic Dior Bags in Paris?

Dior Mini Saddle Bag Closeup
Black Mini Saddle Bag © DiorInternational

You may be wondering if you travel all the way to Europe to try to buy a classic Dior bag, such as a lady Dior, the Dior saddlebag, or even the Dior Tote will it be available? Unlike other European brands such as Hermes. There is typically an ample amount of the classic bags in stock. 

Given there are multiple Dior bags not only in Paris but around Europe, you will be sure to be able to find the classic bags. Plus, the Sales Associates (SA) are always so helpful and can help you track down a bag. Keep in mind, sometimes special editions or limited edition Dior bags can sell out quickly. Shop Preloved Dior Handbags.

Update as of 2022!! It's been brought to my attention that Dior does have quotas and limits to how many Dior bags they can sell a day, so go to the Dior store early in Paris to get the best choices on bags.

Why I think a Dior Bag is worth buying…especially in Europe

Black Lady Dior Bag Medium Sized bag
Big Lady Dior Bag With Silver Hardware © Streetstylefashion

If you have been following my blog for a while now, you know that I love investing in luxury bags and designers that make high quality products, and Dior falls perfectly into this category. 

The reason, why I think it's worth buying a Dior bag in Europe or Paris for that matter, is that for one it is cheaper as I outlined above, the second reason is sometimes they carry limited editions bags / colors / leather that are only available in Europe, and on top of that it will be a great memory that you bought this bag in Paris / Europe.

It is important to note, that Dior, like many other designers, continue to raise their prices every year and rarely put bags on sale. This is why I always tell people if you are considering buying a designer bag such as Dior, I recommend you do it before they raise their prices.

What if I can’t travel to Europe nor want to pay full price online?

White Dior Saddle bag styled
White Dior Saddle Bag © Gorgeousladies

I completely understand if you are unable to travel to Europe to purchase a Dior bag or you don’t want to pay full price on the Dior website. There are many great options to buy Dior bags secondhand and many times at a steep discount. 

What I love about buying the classic Dior bags preloved is that often times they are heavily discounted because they have been out for years and years.

My favorite places to buy Dior Bags second hand is The RealReal, What goes Around Comes NYC, and Rebag.

I found one Preloved Lady Dior Bag Mini Nylon Bag for $795, A Saddle Bag for $766, and Even a Dior Book Tote Bag for $2,800.

Recap on Is Dior is cheaper in Europe

To summarize, Dior is cheaper in Europe by over $1000!!! That is incredible savings! It pays for your entire flight and maybe hotel stay depending on where you are flying from. If you are traveling to Europe and you are thinking about buying a Dior bag, then I highly recommend it. 

What would you do with that savings? Perhaps buy a matching wallet or a scarf or even save up to invest in a future bag…the possibilities are endless! 

Did you know that Dior was cheaper in Europe?  

Sincerely Petite in Paris,


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