What is Quiet Luxury?

Quiet luxury is a term that refers to people who invest in quality basic pieces of clothing, accessories, and jewelry. Oftentimes these high quality basic pieces are timeless, and tailored to fit perfectly. People who are wearing quiet luxury pieces typically stick to monochromatic and neutral toned. 

While, quiet luxury seems very approachable to the everyday person it is oftentimes unattainable due to the high price point. If you want to wear quiet luxury brands then being inconspicuous and flying under the radar is the way to go. 

Quiet luxury is NOT about flaunting logos or obvious displays of wealth, the Gucci Logo belt would not be considered quiet luxury. 

If you are looking to invest in quiet luxury clothing brands, there are a few brands that everything they sell falls into this category. The Row, which is known for its classic timeless designs that are very unstated. This brand was developed by Mary Kate and Ashley Olsen and has been a favorite amongst celebrities and anyone looking to achieve the quiet luxury look.  Basics range anywhere from $500 to thousands of dollars. 

Another popular brand that is considered quiet luxury is Brunello Cucinelli. This brand really started to gain popularity when it was announced that Mark Zuckerberg famous grey t-shirts he wears are from Brunello Cucinelli. These basic t-shirt that looks like they could have been purchased from H&M, Zara, or Old Navy actually cost more than $300 a shirt. 

Loro Piana is another brand people gravitate towards who are wanting to attain the quiet luxury look. Loro Piana is known from sourcing some of the best fabrics and raw materials in the world. This luxurious brand is perfect for those who love the texture of a super soft and luxurious clothing and accessories. Prices range anywhere from $500 – $3000 for their basics. 

No list of the popular quiet luxury brands would be complete without mention of Hermes. Hermes is probably the most well known quiet luxury brand. Their clothing is made using the highest materials, sewn by hand, and will last for years to come. A basic shirt starts at $350 and goes up depending on the material, and design.